The Fields Translations feature allows you to configure how Look Ups display within the application.
Steps to Configure Fields Translations
Click Administration > System Configuration > Fields Translations. The Fields Translations window displays as shown below:

Use the (A) Look Up Entity drop-down menu to select the set of fields you'd like to update. Then, use the (B) English Text and French Text columns to configure the display text for each field.

3. When you're finished, click Save.